BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P1H REFRESH-INTERVAL:P1H CALSCALE:GREGORIAN BEGIN:VTIMEZONE TZID:America/Los_Angeles BEGIN:DAYLIGHT RRULE:FREQ=YEARLY;BYMONTH=3;BYDAY=2SU DTSTART:20070101T000000 TZOFFSETFROM:-0800 TZOFFSETTO:-0700 TZNAME:Pacific Daylight Time END:DAYLIGHT BEGIN:STANDARD RRULE:FREQ=YEARLY;BYMONTH=11;BYDAY=1SU DTSTART:20070101T000000 TZOFFSETFROM:-0700 TZOFFSETTO:-0800 TZNAME:Pacific Standard Time END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=America/Los_Angeles:20261117T130000 DTEND;TZID=America/Los_Angeles:20261117T143000 X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:Member Event: Opening and Operating a Successful Retail Store DESCRIPTION:Launch or grow a retail store: pricing\, leases\, costs\, location\, and customer experience strategies for long-term success. \nThinking of opening your own retail store? This workshop guides you through the key steps to launching and managing a successful brick-and-mortar business. From selecting the right business structure and choosing a location to understanding pricing\, leases\, and in-store customer experience\, this session equips entrepreneurs with practical tools to build a strong foundation. Whether you're preparing to open your first shop or looking to enhance an existing retail space\, you'll gain insights to help you stand out and thrive in today's competitive retail landscape. \nATTENDEES WILL: Learn how to calculate costs\, manage expenses\, and price products for healthy profit margins and long-term sustainability. Learn how to design a compelling in-store experience using layout\, ambiance\, and strategic product placement to influence customer behavior. Learn how to evaluate leasing options\, understand lease structures\, and choose the right type of retail space for your business model. \nTOPICS COVERED Cost of goods sold (COGS)\, pricing strategies\, and expense management Retail ambiance: music\, lighting\, scent\, signage\, and store layout Lease types\, including triple-net and standard commercial leases Retail space options such as pop-ups\, inline stores\, markets\, and moreKey elements to review before signing a lease \nTHIS WORKSHOP IS PRESENTED IN PARTNERSHIP WITH: San Diego Regional Chamber X-ALT-DESC;FMTTYPE=text/html:

Launch or grow a retail store: pricing\, leases\, costs\, location\, and customer experience strategies for long-term success. \;


Thinking of opening your own retail store? This workshop guides you through the key steps to launching and managing a successful brick-and-mortar business. From selecting the right business structure and choosing a location to understanding pricing\, leases\, and in-store customer experience\, this session equips entrepreneurs with practical tools to build a strong foundation. Whether you&rsquo\;re preparing to open your first shop or looking to enhance an existing retail space\, you&rsquo\;ll gain insights to help you stand out and thrive in today&rsquo\;s competitive retail landscape. \;


ATTENDEES WILL:


TOPICS COVERED


THIS WORKSHOP IS PRESENTED IN PARTNERSHIP WITH: San Diego Regional Chamber

LOCATION: UID:e.4538.1627952 SEQUENCE:3 DTSTAMP:20260912T232828Z URL:https://business.solanabeachchamber.com/events/Details/member-event-opening-and-operating-a-successful-retail-store-1915488?sourceTypeId=Hub END:VEVENT END:VCALENDAR